Christine Lim

Assistant Vice President, International Marketing

Genting Cruise Lines

A veteran in the cruise travel and tourism industry for over 16 years, Christine Lim has been with Genting Cruise Lines since 2010 and is currently Assistant Vice President of International Marketing. In her role, Lim oversees Genting Cruise Lines' global marketing activities for diverse cruise brands such as Star Cruises, Dream Cruises and Crystal Cruises. A passionate advocate for the cruise industry, Lim’s responsibilities include venturing into new emerging markets to expand Genting Cruise Lines’ business footprint in Asia and implementing global marketing campaigns by deploying cross platform media strategies to appeal to the evolving needs of Asian holidaymakers. With her comprehensive knowledge and experience, she strives for excellence to enrich every valued guests' cruise experience onboard a Genting Cruise Lines voyage.